Handelsblatt CIO Club.

The Handelsblatt CIO Club is an exclusive, special-interest portal of Handelsblatt newspaper, developed in collaboration with EUROFORUM and Informa VBC. Only CIOs and IT executives, with a strategic focus, get access to the CIO Club to ensure an open, collaborative atmosphere.

The exclusivity of the club is distinguished by high quality content and regular evening lectures in a business club ambience. Speakers are drawn from well-known personalities from business and politics. Moreover web talks, video interviews and online demos provide an interactive and rich online experience.

The networking lounge offers a large number of opportunities to interact online with IT professionals. The members profit from best practice examples and experiences of other CIOs. The Resource Center provides numerous case studies, articles on current developments in the IT industry and offers members in-depth information and analysis for decision-making. Currently the CIO club counts over 100 selected club members. Around 40 people attend each of the regular business evenings.

 

Challenge.

Development of an exclusive business club for top decision makers in the IT industry, which combines the advantages of a virtual event platform with the advantages of local presence events.

Customer Benefits.

  • Exclusivity and selected speakers
  • Interesting presentations in an exclusive atmosphere
  • Marketing and communication activities
  • Creation of brochures, invitations, advertisements, newsletters and banners
  • Telephone marketing, social media and direct-mailing campaigns
  • Selection of the target group of over 4 million B2B addresses
  • Unique locations for business events

Solution.

  • Virtual Events
  • Webcast & Streaming
  • External Communications

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